Sunday, November 19, 2023

What is a shadow ban? (and how to fix it)

Have you recently noticed a huge drop in social media engagement? Suddenly, your social media activity doesn’t seem to show up at all.

It’s like you don’t even exist on the site…weird!

...There’s another possibility—you might have been “shadowbanned” (previously called ghost banned.)

Shadowbanned accounts are placed into a kind of invisible mode. In other words, they become a “shadow” that no one can see, except the user who is banned.

If this happens to you, you can take steps to lift your shadowban.

...It’s a way to let spammers continue to spam without anyone else in the community (or outside of it) seeing what they do.

Why do sites use shadowbans instead of just telling users? If spammers realize they’re banned, they’ll immediately start to look for ways to get around the ban, often by creating a new account... READ MORE FROM NEIL PATEL

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